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Migrating to HubSpot CMS — What Has to Move.

Whatever you are leaving — WordPress, Webflow, a hand-built site — the content imports and the theme does not. HubSpot renders HubL, and nothing converts another platform’s templates into it. transjt builds that new theme from a Figma design or a repository.

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How it works

The content imports. The theme gets rebuilt.

Every migration to HubSpot splits the same way, whatever the source CMS. HubSpot handles the content side. These are the two routes people take to the new front end.

  • Figma to HubSpot

    Design the new site in Figma with components and Auto Layout. transjt turns the file into HubL templates with editable module fields.

    Figma to HubSpot

  • Vibe code to HubSpot

    Prompt the new front end in an AI builder, push it to GitHub, and transjt converts the repository into native HubSpot modules.

    Vibe code to HubSpot

Your Entire Stack, Integrated:

Supercharge your design-to-deployment pipeline. Leverage the combined power of Google Stitch, Relume, and UX Pilot to craft high-fidelity designs, export them directly to Figma, and use transjt.ai to seamlessly push your final vision into HubSpot or WordPress.
Import your content

HubSpot

Step 1
HubSpot imports posts, pages and contacts from your current CMS. That half of the move is HubSpot’s own tooling.
Design the new site

Figma

Step 2
Rebuild the front end as a Figma file, or prompt it in an AI builder and push the result to GitHub.
Convert to HubL modules

transjt

Step 3
transjt reads the design or repository and writes the HubL templates and module fields HubSpot needs.
Upload and go live

HubSpot

Step 4
Upload the theme through the design manager, attach the imported content, and switch the domain over.

Flexible AI Workflow

Design in Figma or import from GitHub

  • Export Design from Figma

    Design in Figma

    Design in Figma and use our plugin to export your components straight into HubSpot modules.

    Learn more
    Figma Plugin to WordPress and HubSpot
  • Import from GitHub

    Sync Code with GitHub

    Bring your GitHub repository and convert an entire project into a ready-to-upload HubSpot theme.

    Learn more
    Figma Make to GitHub to WordPress_

From Code to full CMS Integration:

Ready to move your site to HubSpot?

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Why no migration tool brings the theme with it

Content is portable; templates are not. Every CMS renders pages its own way, and HubSpot renders HubL on its own servers, so a theme from anywhere else cannot be imported — it has to be built again. That rebuild is normally the expensive part of a migration. transjt automates it: give it a Figma design or a repository and it returns a native HubSpot theme with modules your marketing team can edit without a developer.

Coming from a specific platform? WordPress to HubSpot goes step by step, and HubSpot to WordPress covers the reverse.